Eats to your seats: An events logistic app that keeps things lively.
Branding, Identity, copywriting, digital design, pitch design and image making.
Liively is an early stage start-up looking to connect spectators to food and merch vendors in stadiums without ever leaving their seats. It's the cure for queuing (yes, we worked on that one together) and we think its the next big thing since Mr. Yum.
Credits: Product design by Aaron Blakemore
Experience design by founder Norbert Herrmann
Like their moniker, the job called for a look and feel that captured a sense of liveliness, fun and the energy of the live events that their customers are hoping to keep their eyes on. They needed a distinct identity for pitching and their early prototype build that would help define their offering and capture the imagination. I worked with the founders to unpack and explore what made Liively a compelling offering, and imagined a consumer focussed brand that would inspire confidence and remain memorable through it's playful detailing.
